All World Wines

Leading web software developer Global Wine & Spirits launches Importer Internet portal suite for wine and spirits importers of America

San Diego, CA June 25, 2004 -- Global Wine & Spirits (GWS), the leading e-business network for the wine and spirits trade, a division of Mediagrif Interactive Technologies Inc. (TSX: MDF), today announced the introduction of its Wine & Spirits Importer Portal adapted to the needs of wine and spirits importers of America. This Importer portal allows field sales staff, marketing and sales executives to consult updated sales history and purchase orders of distributors online, to access and communicate updated price lists, product descriptions, availability, depletions and marketing material online, to view upstream purchase orders placed overseas to fulfill distributor orders and consult shipment information (link to freight forwarders), to record CRM information on sales calls and visits, to provide distributors with statistics on purchases, and more.

The Wine & Spirits Importer Portal allows importers to provide a single gateway to all of their field sales staff and clients: e-catalog management to update and personalize product and price lists for each distributor; online ordering for distributors, agents or sales representatives; integration of orders (online or EDI) into internal systems; order tracking and purchasing reports for distributors or field sales staff; customer relationship management (CRM) for agents and sales representatives; and more.

The Wine & Spirits Importer Portal complements the extensive line of GWS portal solutions, which includes distributor portals for wine and spirits wholesalers and customer portals for wine and spirits producers.

The Wine & Spirits Importer Portal is based on the most widespread and robust architecture for this type of technology, with a J2EE application stack, JAVA programming, UNIX servers and Oracle databases.

About Global Wine & Spirits
Global Wine & Spirits develops and implements custom-designed e-commerce solutions for the wine and spirits industry, with the goal of reducing transaction costs, improving customer service, increasing sales and optimizing the procurement process, which otherwise involves an endless stream of phone calls, e-mails, letters and faxes.

Global Wine & Spirits also operates the leading e-business network for the wine and spirits trade. More than 4,500 wine and spirits companies (2,800 wine and spirits producers and 1,700 wine and spirits wholesalers, importers and retailers) in 60 countries are connected to private or public wine and spirits portals powered by Global Wine & Spirits technology.

About Mediagrif Interactive Technologies Inc.
Mediagrif Interactive Technologies Inc. (TSX: MDF) is a world-leading operator of e-business networks and provider of complete e-business solutions, including product information management and e-tendering solutions ( Mediagrif’s e-business networks allow buyers and sellers within specific industries to source, purchase or sell products and to exchange documents more efficiently using the Internet. Mediagrif operates nine networks, including industry leaders The Broker Forum (, Power Source On-Line (, Telecom Finders (, MERX ( and Global Wine & Spirits ( Headquartered in Montréal (Canada), Mediagrif, through its subsidiaries has other offices throughout Canada and the United States.

For more information:
Michael Lemay
Vice President
Global Wine & Spirits – GWS Business Solutions
5703 Oberlin Drive, Suite 202, San Diego, CA 92121 USA
1010 De Serigny, Suite 800, Montreal, Quebec J4K 5G7 Canada

Toll free (United States): 1.866.255.9463        
Toll free (International): 00.800.2559.4630 - click on GWS Business Solutions

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